PRODUCT FINALIZING
OVERVIEW
Product video clips are an effective tool to present alongside photography on website product pages, showing the product in use. With how many new products that may release as the year goes on, companies may believe it most efficient to film their product video in-house alongside their photography. These clips then require additional finalizing including trim, crop, and colour to bring the product visuals up to par with the other assets.
Project Type
Product Finalizing
Client
Native Shoes
Role
Video Editor
Colourist
ABOUT BRAND
Enlightened by the past and shaped for the future, Native Shoes is a global footwear brand creating accessible, easy-to-wear silhouettes for today’s stomping grounds. LIVE LIGHTLY
HOW I ADDED VALUE
Provided with the final product imagery for reference, and the assorted footage from the creative team, I finalized 150+ product videos, updating the entire catalogue. Through trimming, cropping and zooming, sharpening to bring back detail, and detailed colour correction, I matched up all of the recorded clips with their photography counterparts in order to provide an accurate and seamless experience for customers viewing these products on the website.